What Do You Know About Millennials?
I Mean Really, Really Know About Them and Their Travel Predilections. Each year MMGY, a marketing and branding organization with offices across the globe, publish a report: Portrait of the […]
The Magic In Micro
In 2015, the analysts at Google noticed something. Smartphone usage was altering search patterns and interactions with content. They called this new development micro-moments and went on to classify them into […]
Will You Thrive Or Just Survive When The Correction Comes?
This year still looks really strong across the board in tourism, and I’m not looking to incite any panic, but in many of my recent meetings there’s a level of […]
The ‘Return Of The Travel Agent’ … Again
The Data Behind Their ‘Comeback’ And The Generation That Is Making It All Possible Travel agents are back (again)! The only reason this is a headline is because the OTA’s […]
Agency Owners…Now Is Your Time To Strike
On May 1st, Apple Leisure Group and The Mark Travel Organization finalized their merger. For owners and managers of travel agencies looking for an opportunity to take your business to the next […]
The Existential Crisis Facing Travel Trade
Where does this leave you moving forward? Recently I wrote about the dramatic change occurring in the tour operator space with the surprising merger between Apple Leisure Group and The Mark […]
The Trap of Sunk Cost
And The Steps To Avoid Getting Swallowed By It The plan was straight-forward. Some could argue even foolproof. Reach the summit by 2:00 pm. Anything later and climbers needed to […]
The Merger
The merger and acquisition activity within travel space is always interesting and never without a bit of drama, and this past week was no different. Apple Leisure Group (ALG) announced […]
ARE YOU READY WHEN GDPR HITS?
UNDERSTANDING THIS NEW REGULATION WILL PROTECT YOUR BUSINESS. The data privacy and associated concerns of your clients are ultimately YOUR concerns, and this article is meant to help simplify a […]
The Learning Revolution Is Here
Are You Ready For It? The recent move by Amazon hiring Candice Thille is a big deal. When a company like Amazon decides to bring this type of talent into […]
What You Need To Know About Content And Sales Enablement.
It shouldn’t come as a big surprise that the use of relevant and targeted content can drive more conversations and help close more business. And given the trend that more […]
Why Content Strategy and Sales Enablement Go Hand-In-Hand
It shouldn’t come as a big surprise that the use of relevant and targeted content can drive more conversations and help close more business. And given the trend that more […]
It Works…Until It Doesn’t
It’s an easy concept to understand…especially when it comes to say household appliances. The toaster worked yesterday but doesn’t work today. The blender doesn’t blend anymore. The TV has gone […]
Change Has Come To The B2B Travel Space
Recently TravPRO mobile signed an agreement to provide the entire Globus family of brands with a new B2B Training & Sales Enablement platform. Why is this significant? Because it is […]
Here’s What It Takes To Crush It In The Cruise Space.
The cruise industry has been on fire and is continuing to grow and evolve at breakneck speed, which makes it the absolute right time for them to be doubling down […]
Cliff Notes From A SKIFT Virgin….. My Take On The 2017 SKIFT GLOBAL FORUM
This was my first SKIFT event. Sad but true. I’ve been tuning into SKIFT since their launch around the same time we started, felt they deliver an unvarnished take on […]