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Category: Thought Leadership

What Do You Know About Millennials?

I Mean Really, Really Know About Them and Their Travel Predilections Each year MMGY, a marketing and branding organization with offices across the globe, publish a report: Portrait of the […]

The Magic In Micro Moments

In 2015, the analysts at Google noticed something. Smartphone usage was altering search patterns and interactions with content. They called this new development micro-moments and went on to classify them into […]

Agency Owners…Now Is Your Time To Strike

On May 1st, Apple Leisure Group and The Mark Travel Organization finalized their merger. For owners and managers of travel agencies looking for an opportunity to take your business to the next […]

The Existential Crisis Facing Travel Trade

Where does this leave you moving forward? Recently I wrote about the dramatic change occurring in the tour operator space with the surprising merger between Apple Leisure Group and The Mark […]

The Trap of Sunk Cost

And The Steps To Avoid Getting Swallowed By It The plan was straight-forward. Some could argue even foolproof. Reach the summit by 2:00 pm. Anything later and climbers needed to […]

The Merger

The merger and acquisition activity within travel space is always interesting and never without a bit of drama, and this past week was no different.  Apple Leisure Group (ALG) announced […]

ARE YOU READY WHEN GDPR HITS?

UNDERSTANDING THIS NEW REGULATION WILL PROTECT YOUR BUSINESS. The data privacy and associated concerns of your clients are ultimately YOUR concerns, and this article is meant to help simplify a […]